portfolio/portfolioDettaglio?id=266&sf_culture=en&slug=cribis-digital-strategy

Cribis
Digital Strategy

How to communicate a company that provides business information and prior reporting? How to present those services to the business world, to people with few free time for socials?

0 flour or 00 flour?

"Content, content and more content" but let’s contain ourselves. Yes, finding content generating traffic is the core of any social strategy. But if you publish contents without an established logic it doesn’t work. Is like buying eggs and flour without an organized recipe. The notorious contents must be reasoned in a unified strategy by defining specific typologies and well planned posts.

Time to serve

Even when there are content, you need to decide how to present them, to find the right tenor, the most appropriate words. A careful analysis of the target will lead to choose the best tone of voice for that type of communication.

Social is a dish, not the whole menu

Use it, but do not forget the other media. Studying an integrated communication is essential to get a multichannel visibility and optimize conversions: so we set the landing page, we served banner display as starter and DEM as sweet. All topped off with an online creativity linked to that particular business area.