Frama
Web foreign marketing
Talking about:
- Digital Campaign
- Advertising Agencye
- Web Communication
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copiaincolla is:
- Advertising Agency - Modena
Sunshades
Frama needed a new commercial campaign in order to present its products on the italian and foreign market.
They were aware that instruments and messages they had weren't successful and so they decided to ask us for help.
A project of a new communicative strategy
We knew that we had to define a strategy and an image that could present the Frama brand to retail companies.
We had to explain advantages of the franchising to Frama. We had to understand what instruments could better the image of the company but also how to explain that this is a commercial opportunity you can't miss.
Strategy, creativity, communication
We thought about the communication to present the business offer to clients but also communication instruments such as catalogs, display stands, environment contamination and brand feeling that Frama would have provided to new retail stores.
We worked following two directions but there was only one aim: the business development of the brand.
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