Mark Up writes about our web campaign for Tartufone Motta

Talking about:

Adv Commercial
Web Campaign
Online Adv
Social Media Marketing

copiaincolla is:

Advertising Agency - Italy

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The digital campaign they talked about

At the beginning was a competition. It all started when Motta selected our concept among the proposals of different agencies. The purpose? Communicate the Tartufone product (an Italian Christmas cake) in an impacting way, after many years of silence (the last TV spot was in the mid 80s. “Tartufon c’est bon”, do you remember?).

Simply, the Tartufone had to become again the symbol of a different Christmas. On one side the traditional classicism of panettone and pandoro, on the other the Tartufone transgression.

Mark Up writes about our web campaign for Tartufone Motta

Talking about:

copiaincolla is:

You may read also

The digital campaign they talked about

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