Spuma di Sciampagna is social with copiaincolla

Talking about:

Communication Agency
Social Planning
Engagement and Interaction
Brand Feeling

copiaincolla is:

Advertising Agency - Italy

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The beginning of this month, in addition to the arrival of the spring season, brought another novelty: Spuma di Sciampagna's new social look.

After the tender announced by Italsilva for the social media management of the brand for home and personal care, copiaincolla studied a communication strategy and won it.

The brief required a digital communication that could increase the fan base on social and that could be able to affirm the identity of the brand. Again, e company wanted to develop interaction with users and create engagement, to retain regulars consumers and to acquire potential one.

target The target were the women. From there, the idea of planning a strategy that could give a new female voice to Spuma di Sciampagna, where fans could identify themselves through the course of their daily lives.

March has seen a new Spuma, with copiaincolla.