rassegnastampa/rassegnaStampaDettaglio?date=2017-01-11&id=108&sf_culture=en&slug=spot-and-web-tartufone-motta-is-the-christmas-top-brand-on-social-media

Spot and Web: Tartufone Motta is the Christmas Top Brand on Social Media

Talking about:

  • Adv Commercial
  • Digital Campaign
  • Online Adv
  • Social Media Management
  • Successful Social Strategies

 

copiaincolla is:

  • Advertising Agency - Italy

 

What has been done

Starting from the web series created by the same agency, the digital content were many: from backstage posts to those of the commercial product, from the answers to each comment  up to the Christmas celebrations anniversaries.

A social media plan that goes far beyond the creation of #AMePiaceIlTartufone video campaign, the narrative concept that guided the entire social path.

The "irreverent" interaction between the voice of Tartufone and users has given a total of over 30,6K.

Here the entire digital project by copiaincolla for Motta

Here the Facebook fan page and Instagram profile.