rassegnastampa/rassegnaStampaDettaglio?date=2017-01-12&id=107&sf_culture=en&slug=mark-up-5-successful-social-media-strategies-tartufone-motta-s-fan-page-by-copiaincolla-won-the-1-place

Mark Up: 5 successful social media strategies. Tartufone Motta's fan page by copiaincolla won the 1° place

Talking about:

  • Adv Commercial
  • Digital Campaign
  • Online Adv
  • Social Media Management
  • Successful Social Strategies

 

copiaincolla is:

  • Advertising Agency - Italy

 

Tartufone Motta at the 1st place on social media for engagement 

After the analysis conducted by Blogmeter to rank the best brands performances on social media, the italian communication newspaper Mark Up defines "5 strategies for social media success "and the first place is for Tartufone Motta managed by copiaincolla.

What has been done

Starting from the web series created by the same agency, the digital content were many: from backstage posts to those of the commercial product, from the answers to each comment  up to the Christmas celebrations anniversaries.

A social media plan that goes far beyond the creation of #AMePiaceIlTartufone video campaign, the narrative concept that guided the entire social path.

The "irreverent" interaction between the voice of Tartufone and users has given a total of over 30,6K.

Here the entire digital project by copiaincolla for Motta

Here the Facebook fan page and Instagram profile.