portfolio/portfolioDettaglio?id=181&sf_culture=en&slug=s-martino-cleca-coupon-campaign-2013

S.Martino - Cleca
Coupon Campaign 2013

How to talk about a coupon campaign

A set of tasty discount coupons that people can download from ilovesanmartino.it (the brand website created by our agency), print them at home and spend them at the supermarket. S.Martino launched this campaign thanks to the creativity of copiaincolla.

by copiaincolla pubblicità

Copiaincolla and RTL for a national spot

copiaincolla projected and developed the campaign and also the coupons site directly on the brand website, but it realized also a radio spot transmitted on air by RTL airwaves. The registration of the promo was managed thanks to a cooperation between copiaincolla and RTL.

From you ear to the printer

This campaign obtained successful results: during the first two weeks, almost 2.000 visitors visited the website and many of them downloaded coupons.