Semi ci metto - Mantua Creativity Festival 2013

Semi ci metto, succede per davvero

These are title and subtitle of the event and they express morals of the event created by copiaincolla for the 2013 edition of Mantova Creativa.
During these three days our agency showed creativity and interactivity that are usually hidden to the audience.

A weird flying object with thousands of seeds

copiaincolla brought this weird identified flying object in the historic city centre. It seems that it landed two days before in the head office, it was full of thousands of seeds with incredible powers.

The power to make people understand that dreams come true only if they take care of them every day.
The teaching metaphor of these seeds is that people have to nurse their hopes and never give up.

Seeds and power for the audience

We had to give people these seeds with their weird powers and for this reason we created the event called “Semi ci metto”.
People had to follow a route and our adv agents guided them for the choice of seeds. They sowed seeds in pots and they had to take care of them.

If you believe in your dreams they will come true.